We at Proletas believe that food is foundational, fueling, and fulfilling when done right. We believe that physical health and fitness are essential to a person's happiness. We believe that food is more than just fuel, and that it can be a celebration and a reward.  To that end, we make a high protein ice cream bar that is intentionally designed as a post workout recovery treat.

Our protein ice cream bars have a macro profile that supports muscle (the foundation), just enough calories to support repair (the fueling), and the indulgent taste that lets you have both  happy and healthy.  We understand that sometimes exercising is hard, and that positive behavior should be rewarded and reinforced. So reward your body and mind with a Proleta bar - fun, delicious, and healthy protein ice cream bar.

We partner with gyms, supplement shops, and smoothie bars to sell our bars, as well as through e-commerce and pop up events.  

We are a family owned, small business, based out of a small town outside of Dallas, Texas, and we can't wait to meet you.  Thanks for looking around the site, and if there's anything we can do for you, please feel free to drop us a line!  [email protected]

Protein Paleta logo was created at Logomakr.com

Here's an article written by Kristen Armstrong in the Voyage Dallas magazine

Here's one written by Taylor Adams for the Dallas Observer!

This one is about risk. But its also got some great recommendations on eats and drinks in Dallas!

Me, a positive person?